Elsevier is one of the worlds largest publishers of academic publications. In the transition from print to digital, the company has introduced multiple digital products to better support academic researchers to conduct their work. Because of the potential and impact of this move, Elsevier set up an innovation program to continuously design and evaluate new product & strategic directions; the team focuses on driving discovery and validation of early stage concepts. For one year, I had the pleasure of being part of the team as UX Consultant.
We worked using an iterative approach where strategists, developers and designers ideated and detailed concept directions by creating prototypes of various fidelities. My role ranged from creating user flows to sketching, wire-framing and conducting some research sessions. As a designer I bridged the gap between users, business stakeholders and developers, ensuring that insights were taking into consideration at all stages of the process.
Overall, some of the concepts that were ideated, detailed and validated during my involvement have made their way into live products from the Elsevier family.
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